Twig Intelligence offers a new, fast, and cost-effective way to conduct market research. Built from the ground up by Astea, Twig leverages the power of the GPT-4 AI engine to create realistic, data-driven personas that simulate diverse segments of a target population. These personas respond to open- and closed-ended questions, providing rich qualitative and quantitative insights.

By employing a wide range of detailed persona definitions and leveraging Large Language Models (LLMs), Twig delivers nuanced, persona-specific responses to complex queries. Researchers can review aggregated summaries or drill down into individual persona perspectives for deeper analysis.

Astea built all the core technology powering Twig Intelligence and is a co-founder and shareholder in Twig Intelligence, Inc.